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Embracing Risk July 27, 2009

Posted by Jason in Insider's View Relapses.
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The latest big news in the healthcare industry has been the recent law providing for Food and Drug Administration regulation of tobacco as a drug. While it may not affect you directly, the law of unintended consequences is likely in full effect here, and it remains to be seen just what the eventual outcomes will be. Aside from the legislation itself, however, we can observe how a high-profile organization has attempted to shift government regulation—normally considered something of a risk—into more of a marketing tool. (more…)